This picture of Caburys supporting Fair Trade shows poverty in Africa. The picture shows a African collecting a selection of coco beans while surrounded by a landscape and poverty. This chocolate company shows their support by joining the Fair Trade marketing so the collectors get there fair amount of income.
Oxfam supports Fair Trade but does not show any form of media. It only advertises the logo and the word Fair Trade but does not show full support on any pictures therefore Cabury shows more form of media by showing a selected picture and the Fair Trade symbol and sign.
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